SEO report of marketing-unige.ch
Redirected to marketing.unige.ch/
Strategic Marketing - University of Geneva
marketing.unige.ch/
The Strategic Marketing program at University of Geneva is designed for professionals who wish to broaden and deepen their education and skills with state ...
Tasks
- Select one version of your site as main and make a redirect from other versions to that one.
- Avoid using deprecated HTML tags.
SEO
URL
Domain : marketing.unige.ch/
Character length : 19
Title
Strategic Marketing - University of Geneva
Description
The Strategic Marketing program at University of Geneva is designed for professionals who wish to broaden and deepen their education and skills with state of the art topics, tools, techniques and approaches or those who are considering a career change and would like to work in the marketing field. This program is entirely taught in English.
Keywords (meta keywords)
marketing, Geneva, Switzerland, Suisse, Swiss, stratégie, strategy, strategic, english, MBA, genève, Suisse romande, anglais, université, formation continue, best, meilleur, spécialisation, specializa
Error! Using “meta keywords” is meaningless in a while.
Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol
Good! The OG (Open Graph) protocol is set on this website.
type: website
image: http://marketing.unige.ch/
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://marketing.unige.ch/robots.txt
https://marketing.unige.ch/robots.txt
| User-agent | Disallowed for the search engines |
|---|---|
| * |
|
Social
Social Engagement
No info found.
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Strategic Marketing - University of Geneva
Character length : 42
Good! The title’s length is between 10 and 70 characters.
Character length : 42
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 17%
Acceptable! The text / code ratio is between 15 and 25 percent.
Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 1 | 2 | 9 | 6 | 0 | 0 |
Heading structure in the source code
- <H1> Strategic Marketing
- <H2> THE MODULES
- <H2> The Program
- <H4> The Faculty
- <H4> Application
- <H4> Schedule
- <H4> Contact
- <H4> Qualifications
- <H4> Location
- <H3> WHY STRATEGIC MARKETING?
- <H3>
- <H3>
- <H3> DOWNLOAD BROCHURE
- <H3> Testimonials
- <H3> Program
- <H3> Location
- <H3> Application
- <H3> Contact
Word cloud
- marketing50
- modules10
- geneva9
- managing9
- management9
- program8
- pricing6
- insights6
- knowledge6
- details6
- consumer6
- communication6
- strategic6
- investment5
- application5
- university5
- return5
- advanced5
- strategy5
- brand5
- elective4
- location4
- faculty4
- career4
- tools4
- uni4
- mail4
- qualifications4
- individual4
- relationship4
- innovation4
- service4
- diploma4
- customer4
- latest3
- schedule3
- analytical3
- techniques3
- relevant3
- brochure3
- certificates3
- areas3
- mba3
- transformation3
- programs3
- testimonials3
- professionals2
- new2
- customers2
- web2
- manager2
- most2
- professors2
- change2
- gsem-exec-marketing@unige2
- better2
- make2
- all2
- key2
- certificate2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| marketing | |||
| modules | |||
| geneva | |||
| managing | |||
| management | |||
| program |
Two Word cloud
- strategic marketing6
- marketing communication4
- advanced pricing3
- service marketing3
- insights marketing3
- managing marketing3
Three Word cloud
- brand management marketing2
- return on marketing investment2
- service marketing customer2
- managing consumer insights2
- for marketing professionals2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Images
We found 12 images on this web page.
Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Readability
Flesch–Kincaid Grade Level
8.60
Flesch Reading Ease
41.40
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.00
Dale–Chall Readability
9.20
SMOG Index
10.10
Spache Readibility
5.00
Number of letters
4676
Number of words
841
Number of sentences
188
Average words per sentences
4
Number of syllables
1599
Syllables in words
1621
Average syllables in words
1.90
Number of words in first three syllables
268
Percentage of word / syllables
31.87
Words not in Dale-Chall easy-word list
477
Words not in Spache easy-word list
212
Technologies
Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
| Deprecated HTML tags | Occurrences |
|---|---|
| <center> | 1 |
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
| Deprecated HTML tags | Occurrences |
|---|---|
| <center> | 1 |
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Loading time
2,122 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!
Speed test – Javascript
Javascript
Error! Too many javascript files found which slows down the page load on the website.
- http://marketing.unige.ch/media/system/js/mootools-core.js
- http://marketing.unige.ch/media/system/js/core.js
- http://marketing.unige.ch/media/jui/js/jquery.min.js
- http://marketing.unige.ch/media/jui/js/jquery-noconflict.js
- http://marketing.unige.ch/media/jui/js/jquery-migrate.min.js
- http://marketing.unige.ch/components/com_k2/js/k2.js?v2.6.7&sitepath=/
- http://marketing.unige.ch/media/jui/js/bootstrap.min.js
- http://marketing.unige.ch/media/system/js/mootools-more.js
- http://marketing.unige.ch/media/system/js/modal.js
- http://marketing.unige.ch/templates/gk_cloudhost/js/gk.scripts.js
- http://marketing.unige.ch/templates/gk_cloudhost/js/gk.menu.js
- http://marketing.unige.ch/modules/mod_news_pro_gk5/interface/scripts/engine.jquery.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Error! Too many CSS files detected that slows down the page load.
- http://marketing.unige.ch/templates/gk_cloudhost/css/k2.css
- http://marketing.unige.ch/media/system/css/modal.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/font-awesome.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/normalize.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/layout.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/joomla.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/system/system.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/template.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/menu/menu.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/gk.stuff.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/style1.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/typography/typography.style1.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/small.desktop.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/tablet.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/small.tablet.css
- http://marketing.unige.ch/templates/gk_cloudhost/css/mobile.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.
Speed test – Browser cache
Browser cache
The browser cache is set correctly for all elements.
Speed test – Images
File size of all images combined
0.00
Image optimisation
All images are optimized.
Traffic
Alexa
13371
Main traffic sources
Links
We found a total of 52 different links.
Internal links: 50
External links: 2
Internal links: 50
External links: 2
External links:
| Link text (anchor) | Link strength |
|---|---|
| https://www.facebook.com/260140737332947 | |
| https://www.linkedin.com/groups/8543518 |
Internal links:
Website security
IP
128.65.195.32
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Good! The website uses favicon.
Order of Heading elements on mobile by position
- H1 : Strategic Marketing, ( 143px from top )
Typos
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